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Showing posts from September, 2023

Google Search, Chrome & Ad Execs Plotted To Increase Ad Revenues via @sejournal, @martinibuster

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Emails between Ads, Chrome and Search executives uncovers scheme to increase ad revenues The post Google Search, Chrome & Ad Execs Plotted To Increase Ad Revenues appeared first on Search Engine Journal. http://dlvr.it/SwpNyG

Google Working To Remove Bard Chat Transcripts From Search via @sejournal, @MattGSouthern

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Google is working to remove unintentionally indexed Bard chat transcripts from searches after privacy concerns were raised. The post Google Working To Remove Bard Chat Transcripts From Search appeared first on Search Engine Journal. http://dlvr.it/Swp6kx

5 Google Analytics Reports Every PPC Marketer Needs To Know About via @sejournal, @brookeosmundson

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These five Google Analytics reports can help you make data-driven improvements to optimize your PPC campaign performance. The post 5 Google Analytics Reports Every PPC Marketer Needs To Know About appeared first on Search Engine Journal. http://dlvr.it/Swp6Zz

The 30 Best Landing Page Examples Of 2023 via @sejournal, @annabellenyst

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Lacking inspiration for your site's landing page? Explore this collection of 30 exceptional landing page examples that effortlessly convert visitors into satisfied customers. The post The 30 Best Landing Page Examples Of 2023 appeared first on Search Engine Journal. http://dlvr.it/Swlh5r

How To Get The Most Out Of Max Conversion Value And tROAS Bidding via @sejournal, @adsliaison

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Your value-based bidding questions answered. Learn when and how to use max conversion value and tROAS bidding. The post How To Get The Most Out Of Max Conversion Value And tROAS Bidding appeared first on Search Engine Journal. http://dlvr.it/Swj2mv

Designing The Content Marketing Strategy Measurement

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Set up your content marketing analytics for success with a modified methodology called Measurement Pyramid. The post Designing The Content Marketing Strategy Measurement appeared first on Search Engine Journal. http://dlvr.it/SwfblH

Google Launches Free & Paid Generative AI Training Courses via @sejournal, @MattGSouthern

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Google launches free and paid generative AI training courses on the Cloud Skills Boost platform. The post Google Launches Free & Paid Generative AI Training Courses appeared first on Search Engine Journal. http://dlvr.it/SwcCNm

YouTube Unveils Suite of AI-Powered Tools For Video Creators via @sejournal, @gregjarboe

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Discover YouTube's latest innovations, including AI-powered tools for content creators, at the "Made On YouTube" event. The post YouTube Unveils Suite of AI-Powered Tools For Video Creators appeared first on Search Engine Journal. http://dlvr.it/SwcCBj

Microsoft Will Roll Out Copilot AI Companion This Fall via @sejournal, @kristileilani

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Microsoft just announced Copilot, a unified AI assistant, is coming to Microsoft products this fall. Explore how this will affect your workflow. The post Microsoft Will Roll Out Copilot AI Companion This Fall appeared first on Search Engine Journal. http://dlvr.it/SwZjYZ

Google Confirms: Quality Is Foremost Factor In Search Indexing via @sejournal, @MattGSouthern

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Quality content is the top factor influencing Google's indexing and crawling decisions, per a discussion in a recent podcast. The post Google Confirms: Quality Is Foremost Factor In Search Indexing appeared first on Search Engine Journal. http://dlvr.it/SwM3jy

Google Allegedly Adjusts Ad Auctions To Meet Revenue Goals via @sejournal, @MattGSouthern

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Google has quietly made changes to its advertising auctions to boost revenues, according to testimony by a company executive. The post Google Allegedly Adjusts Ad Auctions To Meet Revenue Goals appeared first on Search Engine Journal. http://dlvr.it/SwLRz5

10 Ways To Get the Most Out Of Business Networking Events via @sejournal, @jasonhennessey

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Transform from attendee to achiever. Discover the art of active engagement at prominent conferences and stand out from the crowd with these top 10 tips. The post 10 Ways To Get the Most Out Of Business Networking Events appeared first on Search Engine Journal. http://dlvr.it/SwKS3K

The Importance Of Starting Your SEO Campaign With Strategy Development via @sejournal, @coreydmorris

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SEO strategy is important for many reasons ranging from maximizing return to having an organized plan to manage tactics and the work overall. The post The Importance Of Starting Your SEO Campaign With Strategy Development appeared first on Search Engine Journal. http://dlvr.it/SwK1fF

Google Streamlines AdSense Site Management With New Tools via @sejournal, @MattGSouthern

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Google AdSense streamlines site management with real-time verification, a new meta tag method, and improved ads.txt monitoring. The post Google Streamlines AdSense Site Management With New Tools appeared first on Search Engine Journal. http://dlvr.it/SwJBcv

Google Apologizes As Automated GA4 Transition Surprises Advertisers via @sejournal, @MattGSouthern

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Google's automated shift from Universal Analytics to GA4 sparks confusion among advertisers, prompting advice for manual migration. The post Google Apologizes As Automated GA4 Transition Surprises Advertisers appeared first on Search Engine Journal. http://dlvr.it/SwHxHw

Google Antitrust Trial Week 1: Feds Paint Picture Of Search Bully via @sejournal, @MattGSouthern

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Google confronted over search deals in first week of landmark antitrust trial. The post Google Antitrust Trial Week 1: Feds Paint Picture Of Search Bully appeared first on Search Engine Journal. http://dlvr.it/SwHbX5

How Plural Keywords Impact Search Intent For Ecommerce [Data Study] via @sejournal, @LidiaInfanteM

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This original data study reveals impact on search intent, aiding smart decisions for product and category pages. Refine your ecommerce strategy with fresh insights. The post How Plural Keywords Impact Search Intent For Ecommerce [Data Study] appeared first on Search Engine Journal. http://dlvr.it/SwGD4d

6 Ways To Optimize Your PPC Performance via @sejournal, @LisaRocksSEM

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Discover 6 strategies and ideas to enhance your account performance. The post 6 Ways To Optimize Your PPC Performance appeared first on Search Engine Journal. http://dlvr.it/SwFFrY

Google Gemini: What We Know So Far via @sejournal, @kristileilani

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Explore the latest news surrounding Google Gemini, which may be released by the end of the year. The post Google Gemini: What We Know So Far appeared first on Search Engine Journal. http://dlvr.it/Sw9x30

Google Completely Removes How-To Rich Results via @sejournal, @martinibuster

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Google is simplifying the SERPs by removing the How-To rich results from desktop and mobile search in all languages The post Google Completely Removes How-To Rich Results appeared first on Search Engine Journal. http://dlvr.it/Sw9wsT

How To Optimize App Install Campaigns via @sejournal, @brookeosmundson

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These 5 optimizations enable you to take control and get the most out of your Google App Install campaigns. The post How To Optimize App Install Campaigns appeared first on Search Engine Journal. http://dlvr.it/Sw9whC

State Of SEO: Agency & In-House Pros Navigate Industry Disruptions via @sejournal, @sejournal

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Our State Of SEO survey is split into 2 separate reports to address distinct challenges and opportunities faced by an agency or in-house professional. The post State Of SEO: Agency & In-House Pros Navigate Industry Disruptions appeared first on Search Engine Journal. http://dlvr.it/Sw7Jpn

The Three Pillars Of Content Marketing Strategy

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Discover a new way to elevate your marketing strategy by formalizing your company’s approach to content marketing. The post The Three Pillars Of Content Marketing Strategy appeared first on Search Engine Journal. http://dlvr.it/Sw4ZjZ

Screen Sharing Comes To Snapchat For Web via @sejournal, @kristileilani

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Explore Snapchat's move into the digital collaboration space with its new screen sharing feature available on Snapchat for Web and the iPhone app. The post Screen Sharing Comes To Snapchat For Web appeared first on Search Engine Journal. http://dlvr.it/Sw1pDH

How Long Should An SEO Migration Take? [Study] via @sejournal, @TaylorDanRW

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In this study and learn to provide better estimations and communications with non-SEO stakeholders of their migration projects. The post How Long Should An SEO Migration Take? [Study] appeared first on Search Engine Journal. http://dlvr.it/SvzRDG

Google Launches Digital Futures Project To Study Impact Of AI via @sejournal, @kristileilani

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Explore Google's new initiative, the Digital Futures Project, which aims to tackle AI's societal challenges to ensure responsible AI development. The post Google Launches Digital Futures Project To Study Impact Of AI appeared first on Search Engine Journal. http://dlvr.it/Svz2x3

Google Updates Search Console Shopping Tab Listings Report via @sejournal, @kristileilani

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Explore the latest updates to Google Search Console's Shopping tab and how merchants can use them to optimize product listings. The post Google Updates Search Console Shopping Tab Listings Report appeared first on Search Engine Journal. http://dlvr.it/Svz2fk

YouTube Announces AI-Powered Creative Guidance In Google Ads via @sejournal, @kristileilani

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Discover how Google's new Ai-powered creative guidance for Google Ads could revolutionize YouTube ad campaigns, increase conversions, and decrease ad costs. The post YouTube Announces AI-Powered Creative Guidance In Google Ads appeared first on Search Engine Journal. http://dlvr.it/SvyDvn

WordPress Interview: How SEOs & Publishers Can Improve WordPress via @sejournal, @martinibuster

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Interview discusses how SEOs, Affiliates and Publishers can get inside of WordPress and make it better The post WordPress Interview: How SEOs & Publishers Can Improve WordPress appeared first on Search Engine Journal. http://dlvr.it/Svwh5x

How To Switch From DSA To PMax To Future-Proof Your Google Paid Ads via @sejournal, @siliconvallaeys

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Plan ahead of a possible sunset of DSAs and leverage PMax to automatically fun ads for your site. Here's how you can seamlessly transition. The post How To Switch From DSA To PMax To Future-Proof Your Google Paid Ads appeared first on Search Engine Journal. http://dlvr.it/Svwh2d

Google Completes Rollout Of August 2023 Core Update via @sejournal, @kristileilani

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Now that the August 2023 core update is complete, here's a quick recap of some of the biggest updates to Google search in 2023. The post Google Completes Rollout Of August 2023 Core Update appeared first on Search Engine Journal. http://dlvr.it/SvrTWh

What Are Good Google Ads Benchmarks In 2023? [STUDY] via @sejournal, @brookeosmundson

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See how your Search campaign's performance measures up against the latest 2023 benchmarks from Wordstream by LOCALiQ. The post What Are Good Google Ads Benchmarks In 2023? [STUDY] appeared first on Search Engine Journal. http://dlvr.it/SvpJqH

OpenAI Announces Inaugural DevDay Developer Conference via @sejournal, @kristileilani

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Learn more about OpenAI's first developer conference, DevDay, set for November 6, 2023, in San Francisco, CA with comments about GPT-4.5 and GPT-5. The post OpenAI Announces Inaugural DevDay Developer Conference appeared first on Search Engine Journal. http://dlvr.it/SvnxfW

Google Confirms Google Sites Are “Not Ideal For SEO Purposes” via @sejournal, @martinibuster

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Google's John Mueller offered advice about the use of Google site for SEO purposes. The post Google Confirms Google Sites Are “Not Ideal For SEO Purposes” appeared first on Search Engine Journal. http://dlvr.it/SvnxXK

How To Reduce Ghost Completes And Improve Survey Responses via @sejournal, @rio_seo

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To improve content quality, explore how ghost completes undermine the surveying process, factors that contribute to ghost completes, and strategies to reduce ghost completes. The post How To Reduce Ghost Completes And Improve Survey Responses appeared first on Search Engine Journal. http://dlvr.it/SvnxPn

Google’s Use Of Bloom Filters Explains Higher Filtered Data In Search Console via @sejournal, @MattGSouthern

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Google uses Bloom filters in Search Console, prioritizing speed over accuracy, causing higher filtered data volumes. The post Google’s Use Of Bloom Filters Explains Higher Filtered Data In Search Console appeared first on Search Engine Journal. http://dlvr.it/SvlD1b

Google On Right Way To Do Paid Guest Posts via @sejournal, @martinibuster

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Google's John Mueller suggests a better approach to paid guest posts The post Google On Right Way To Do Paid Guest Posts appeared first on Search Engine Journal. http://dlvr.it/SvkQHC

4 Alternatives To Google Tag Manager via @sejournal, @wburton27

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If you're looking for cost-effective, time-saving, and easy to manage alternative, check out these top 4 tag management solutions on the market. The post 4 Alternatives To Google Tag Manager appeared first on Search Engine Journal. http://dlvr.it/SvhmPf

7 Powerful Steps To A Website That Is Always Optimized For Page Speed via @sejournal, @DebugBear

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Boost your website performance, climb Google rankings, and enhance user experience. Discover the how-to guide you need. Read the full article now. The post 7 Powerful Steps To A Website That Is Always Optimized For Page Speed appeared first on Search Engine Journal. http://dlvr.it/SvhPGt

Google Search Central Creatively Clarifies Common Web Errors via @sejournal, @kristileilani

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Learn more about common website errors reported through Google Search Console that visitors encounter and where administrators can find solutions for them in story format. The post Google Search Central Creatively Clarifies Common Web Errors appeared first on Search Engine Journal. http://dlvr.it/SvgfZP

Microsoft Introduces Audience Features In Advertising Editor & More via @sejournal, @MattGSouthern

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Microsoft Advertising announced several new product features this month, including expanding audience targeting options in Microsoft Advertising Editor. The post Microsoft Introduces Audience Features In Advertising Editor & More appeared first on Search Engine Journal. http://dlvr.it/SvgL7q

Exploring The Marketing Potential Of Predictive AI via @sejournal, @macuraa

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Discover what predictive AI can do to move your business forward and to deliver an enhanced customer experience. The post Exploring The Marketing Potential Of Predictive AI appeared first on Search Engine Journal. http://dlvr.it/Svf3Vf

Competition In The SEO Job Market And How To Succeed via @sejournal, @annabellenyst

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Want to stand out in today's competitive job market? Read on and learn relevant career insight and tips based on our State Of SEO report. The post Competition In The SEO Job Market And How To Succeed appeared first on Search Engine Journal. http://dlvr.it/Svf3S8

YouTube Adds Shorts Links, Limits Links Elsewhere via @sejournal, @MattGSouthern

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YouTube now lets creators link Shorts to other videos on their channel, but removes links in comments and descriptions. The post YouTube Adds Shorts Links, Limits Links Elsewhere appeared first on Search Engine Journal. http://dlvr.it/SvdSFX

A/B Testing Allows You To Maximize Your Profit on Amazon via @sejournal, @AMZRobynJohnson

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A/B testing is one way to ensure you can hold your organic rankings and current ad performance on Amazon. The post A/B Testing Allows You To Maximize Your Profit on Amazon appeared first on Search Engine Journal. http://dlvr.it/SvbfdY

5 Reasons Why Your PPC Leads Are Not Converting via @sejournal, @brookeosmundson

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It's easy to blame PPC when leads aren't converting to customers. But there are many reasons outside of PPC that this problem exists. The post 5 Reasons Why Your PPC Leads Are Not Converting appeared first on Search Engine Journal. http://dlvr.it/SvZhVW

11 Social Media Content Types And Examples via @sejournal, @annabellenyst

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In this article, uncover the top 11 social media content types and which channels they are best suited for. The post 11 Social Media Content Types And Examples appeared first on Search Engine Journal. http://dlvr.it/SvWb55

Why Enhanced Conversions Are Now More Important Than Ever For Google Ads via @sejournal, @andreaatzori

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Harness first-party data to gain a deeper understanding of your audience, leading to more personalized and relevant campaigns. The post Why Enhanced Conversions Are Now More Important Than Ever For Google Ads appeared first on Search Engine Journal. http://dlvr.it/SvT4pm